Well… it depends. The cost of designing a logo varies wildly from nothing to thousands of pounds. We can’t say how much a logo will cost when we get an enquiry without knowing the brief, because it’s the brief that tells us how much design time and expertise is required. Yet, a quick Google […]

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  Flexible identities are a necessity – they need to be easy to apply to a wide variety of print and screen situations; logos need to sit comfortably with others when partnering other brands, and they should be easy to adapt to reflect developments in your offer. There are a couple of things to bear […]

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It’s good to have a few designers in mind, to give you choices about cost and chemistry (it should be a fun collaboration, not a worryingly mysterious process). Word of mouth recommendations are best. But if that’s not possible, look out for designs you like with a suitable feel, and a quick google usually shows […]

Posted on by ruth

All graphic design starts with a brief – a set of design instructions. The most successful graphic design briefs – for logos or any type of design – make it clear what you want designed, what you want your design to say and who it’s saying it to. Here are some useful headings to structure a brief: […]

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